Maximizing Your Home's Value: How Professional Staging Can Help You Sell Faster and for More Money

Are you looking to sell your home for the highest price in the shortest amount of time? One of the keys to achieving this goal is staging. As a luxury real estate agent, I can attest that staging is important in both buyers' and sellers' markets. According to the National Association of Realtors (NAR), 97% of buyers' agents state that staging affects the buyer's perception of the home. As well, 81% of buyers' agents believe that staging a home made it easier for buyers to envision it as their own. Homes that are staged before going on the market sell 73% faster on average than those that are not, according to the Real Estate Staging Association. Staging not only leads to a quick sale, but it also can result in a higher return on investment, estimated at 8-10%. When it comes to furniture, no furniture or outdated personal furniture can hinder a potential sale.

New home without staging. 

 

Light staging of new home. 

 

New home with staging of bar area. 

 

Modern home with complimented by modern, high quality, designer furniture. 

 

Without furniture, buyers may have difficulty envisioning how to use and arrange the space, while outdated personal furniture that is uniquely tied to a seller's taste can turn off potential buyers. For these reasons, professional staging can make all the difference in showcasing a home's true potential. Professional staging can make a home look bigger, brighter, and more appealing to potential buyers. A proper staging job will ensure that each piece of furniture fits perfectly in the room, highlights the home's unique features, and creates a desirable mood. The furniture and decor should be minimal and may only be a few rooms, recommending the living room, primary bedroom and bathroom and kitchen/dining room.
Additionally, decluttering, proper lighting, and purposeful furniture placement all contribute to making a home look bigger and brighter. It's also important to remove personal items such as photos and religious objects, which can act as a distraction and prevent buyers from envisioning their own lives in the space. By staging and removing personal items, sellers can show that they are ready to sell their property, which can give potential buyers confidence in the transaction. In the end, staging a home is a powerful tool, one that can provide a competitive edge and lead to a quicker sale and a higher selling price. According to NAR staged homes sell 88% faster and for 20% more. By preparing your home for an exceptional viewing experience, you can increase the probability that potential buyers will fall in love with your home and close the deal quickly.